美國品牌 ZERO Halliburton 以鋁製行李箱聞名，曾搭載登陸月球用具、支援美軍以及在好萊塢電影中扮演角色。我們以月球主題作為台灣微風信義店開幕的場景，以及極簡精緻的品牌貴賓邀請卡，象徵品質和尊貴承諾，凸顯獨特風格。
Services
Event Exhibition
Visual Design
Client
⎯
創研者事業股份有限公司
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Year
⎯
2015
Process
From the Moon to Hollywood
ZERO Halliburton 是一個具有豐富歷史背景的美國鋁製行李箱品牌，著名於其曾隨歷史首次登陸月球的行李箱而聞名。此外，它更以長期為美國軍方提供支援，並在眾多好萊塢電影中扮演重要角色而聞名於世。為了向台灣消費者展現這個國際品牌的重要價值，我們在微風信義店開幕時打造了一個以月球為主題的場景，將消費者帶入到那個激動人心的時刻。其次，我們將焦點轉移到 ZERO Halliburton 在美國軍方中的重要地位以及其在好萊塢電影中的角色。我們精心設計了核彈發射器的展示，彷彿將人們帶回到那些戰爭與和平之間的緊張時刻。
我們同時也特別設計了一款極簡但精緻的貴賓邀請卡，象徵著 ZERO Halliburton 對於品質和尊貴的承諾，以彰顯品牌的獨特的品味與風格。ZERO Halliburton 不僅是一個行李箱品牌，更是一個象徵著精湛工藝和卓越品質的代名詞。
Process
From the Moon to Hollywood
ZERO Halliburton is a prestigious American luggage brand with a rich history, famously known for its luggage that accompanied the historic first moon landing. Additionally, it has gained recognition for its longstanding support to the US military and its prominent role in numerous Hollywood films. To showcase the significant value of this international brand to Taiwanese consumers, we created a moon-themed setting at the opening of our store in Breeze Xinyi, immersing consumers in that exhilarating moment. Furthermore, we shifted focus to ZERO Halliburton's pivotal position within the US military and its role in Hollywood films. We meticulously designed displays of nuclear missile launchers, evoking the tension of those moments between war and peace.
We also crafted a minimalist yet sophisticated VIP invitation card, symbolizing ZERO Halliburton's commitment to quality and prestige, to accentuate the brand's unique taste and style. ZERO Halliburton is not just a luggage brand but a synonym for exquisite craftsmanship and exceptional quality.
From the Moon to Hollywood
ZERO Halliburton is a prestigious American luggage brand with a rich history, famously known for its luggage that accompanied the historic first moon landing. Additionally, it has gained recognition for its longstanding support to the US military and its prominent role in numerous Hollywood films. To showcase the significant value of this international brand to Taiwanese consumers, we created a moon-themed setting at the opening of our store in Breeze Xinyi, immersing consumers in that exhilarating moment. Furthermore, we shifted focus to ZERO Halliburton's pivotal position within the US military and its role in Hollywood films. We meticulously designed displays of nuclear missile launchers, evoking the tension of those moments between war and peace.
We also crafted a minimalist yet sophisticated VIP invitation card, symbolizing ZERO Halliburton's commitment to quality and prestige, to accentuate the brand's unique taste and style. ZERO Halliburton is not just a luggage brand but a synonym for exquisite craftsmanship and exceptional quality.
From the Moon to Hollywood
ZERO Halliburton is a prestigious American luggage brand with a rich history, famously known for its luggage that accompanied the historic first moon landing. Additionally, it has gained recognition for its longstanding support to the US military and its prominent role in numerous Hollywood films. To showcase the significant value of this international brand to Taiwanese consumers, we created a moon-themed setting at the opening of our store in Breeze Xinyi, immersing consumers in that exhilarating moment. Furthermore, we shifted focus to ZERO Halliburton's pivotal position within the US military and its role in Hollywood films. We meticulously designed displays of nuclear missile launchers, evoking the tension of those moments between war and peace.
We also crafted a minimalist yet sophisticated VIP invitation card, symbolizing ZERO Halliburton's commitment to quality and prestige, to accentuate the brand's unique taste and style. ZERO Halliburton is not just a luggage brand but a synonym for exquisite craftsmanship and exceptional quality.
All Works
All Works
All Works