Keelunger's Lifestyle Travel Bible
Keelunger's Lifestyle Travel Bible
Keelunger's Lifestyle Travel Bible

基隆人生活風格寶典

基隆人生活風格寶典

基隆人生活風格寶典

基隆,常年被冠以陰雨綿綿的美譽,卻擁繽紛故事。「基隆旅遊手冊」提供六條路線及深入介紹,我們以「雨傘」作為設計的靈感,將其融入到手冊的設計中,改變旅客對下雨的負面印象,讓每位來訪者都能深刻感受到這座城市的魅力與多元。

快速索引

✦ 專案概述:探索基隆的繽紛多彩之美,重新詮釋這一座海港城市。

✦ 設計目標:打破基隆陰雨形象,吸引自由行旅客。

✦ 設計目標:打破基隆陰雨形象,吸引自由行旅客。

✦ 設計目標:打破基隆陰雨形象,吸引自由行旅客。

✦ 視覺形象:以雨傘為靈感,透過色彩與內容詮釋基隆的魅力。

✦ 視覺形象:以雨傘為靈感,透過色彩與內容詮釋基隆的魅力。

✦ 視覺形象:以雨傘為靈感,透過色彩與內容詮釋基隆的魅力。

這張圖像展示了「基隆人生活風格寶典」的三本旅遊指南,封面分別為綠色、藍色和白色,每本封面上都有一把黃色雨傘的圖案,並標有「基隆人生活風格寶典 Travel Bible」的字樣。
這張圖像展示了「基隆人生活風格寶典」的三本旅遊指南,封面分別為綠色、藍色和白色,每本封面上都有一把黃色雨傘的圖案,並標有「基隆人生活風格寶典 Travel Bible」的字樣。
這張圖像展示了「基隆人生活風格寶典」的內頁。左側頁面有目錄,列出了各章節的標題和頁碼。右側頁面介紹了基隆的風貌,並有一段描述基隆歷史和特色的文字。底部有一幅藍色和黃色的基隆城市手繪插畫,上方寫著「KEELUNG」的字樣。
這張圖像展示了「基隆人生活風格寶典」的內頁。左側頁面有目錄,列出了各章節的標題和頁碼。右側頁面介紹了基隆的風貌,並有一段描述基隆歷史和特色的文字。底部有一幅藍色和黃色的基隆城市手繪插畫,上方寫著「KEELUNG」的字樣。
這張圖像展示了「基隆人生活風格寶典」的內頁。左側頁面有目錄,列出了各章節的標題和頁碼。右側頁面介紹了基隆的風貌,並有一段描述基隆歷史和特色的文字。底部有一幅藍色和黃色的基隆城市手繪插畫,上方寫著「KEELUNG」的字樣。
這張圖像展示了「基隆人生活風格寶典」的內頁。頁面標題為「10 Insider Tips from the Locals」,頁面中央有一把黃色的雨傘插畫,周圍分布十個基隆元素,每個元素旁邊都有手繪小圖示,介紹了基隆的各種當地特色和實用建議。
這張圖像展示了「基隆人生活風格寶典」的內頁。頁面標題為「10 Insider Tips from the Locals」,頁面中央有一把黃色的雨傘插畫,周圍分布十個基隆元素,每個元素旁邊都有手繪小圖示,介紹了基隆的各種當地特色和實用建議。
這張圖像展示了「基隆人生活風格寶典」的內頁。頁面標題為「10 Insider Tips from the Locals」,頁面中央有一把黃色的雨傘插畫,周圍分布十個基隆元素,每個元素旁邊都有手繪小圖示,介紹了基隆的各種當地特色和實用建議。

Services

Editorial Design

Illustration

Client

基隆市政府

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Year

2020

Process

誰說基隆只有下雨?

基隆,這座被雨水滋潤的海港城市,常年被冠以陰雨綿綿的美譽。然而,背後隱藏的故事卻是一幅繽紛多彩的畫面,等待著旅者去發現。為了引導前來基隆自由行的旅客,我們特別為他們設計了一本獨一無二的「基隆旅遊手冊」。

這本手冊不僅提供了六條新規劃的路線,更融合了各種不同主題的深入介紹,讓旅客可以更全面地了解這座城市。我們以「雨傘」作為設計的靈感,將其融入到手冊的設計中。簡約的內容呈現,搭配活潑的色調,不僅為手冊帶來了視覺上的新鮮感,更讓人們重新思考雨天帶來的印象。透過這樣的設計,我們試圖打破人們對下雨的負面印象,呈現基隆另一種獨特的旅遊魅力。

從翻轉常規的設計理念到對城市獨特元素的重新詮釋,這本「基隆人生活風格寶典」將帶領旅客進入一場彩虹般的城市探險之旅,讓每位來訪者都能深刻感受到這座城市的魅力與多元。

這張圖像展示了基隆市區的景色,前景是密集的城市建築和一條高架道路,背景是基隆港口和停泊的郵輪。圖像呈現了基隆作為港口城市的繁忙和現代化特點。攝影者為 YEH CHE WEI。

Photo by YEH CHE WEI on Unsplash

Process

Who Says Keelung Only Sees Rain?

Keelung, the harbor city nurtured by rainfall, has long been known for its endless drizzles. Yet, behind this reputation lies a vibrant tapestry of stories waiting to be discovered by travelers. To guide those venturing into Keelung for a self-guided tour, we've crafted a unique "Keelunger's Lifestyle Travel Bible" handbook.

This handbook not only presents six newly planned routes but also integrates in-depth explorations of various themes, offering travelers a comprehensive understanding of the city. Taking inspiration from umbrellas, we've infused this motif into the handbook's design. With its minimalist presentation and lively color palette, the handbook brings a fresh visual perspective, challenging perceptions of rainy days. Through such design, we aim to overturn the negative impressions associated with rain and showcase Keelung's distinct charm in tourism.

From flipping conventional design paradigms to reinterpreting the city's unique elements, this handbook will lead travelers into a rainbow-like urban adventure, allowing each visitor to deeply experience the city's allure and diversity.

Who Says Keelung Only Sees Rain?

Keelung, the harbor city nurtured by rainfall, has long been known for its endless drizzles. Yet, behind this reputation lies a vibrant tapestry of stories waiting to be discovered by travelers. To guide those venturing into Keelung for a self-guided tour, we've crafted a unique "Keelunger's Lifestyle Travel Bible" handbook.

This handbook not only presents six newly planned routes but also integrates in-depth explorations of various themes, offering travelers a comprehensive understanding of the city. Taking inspiration from umbrellas, we've infused this motif into the handbook's design. With its minimalist presentation and lively color palette, the handbook brings a fresh visual perspective, challenging perceptions of rainy days. Through such design, we aim to overturn the negative impressions associated with rain and showcase Keelung's distinct charm in tourism.

From flipping conventional design paradigms to reinterpreting the city's unique elements, this handbook will lead travelers into a rainbow-like urban adventure, allowing each visitor to deeply experience the city's allure and diversity.

Who Says Keelung Only Sees Rain?

Keelung, the harbor city nurtured by rainfall, has long been known for its endless drizzles. Yet, behind this reputation lies a vibrant tapestry of stories waiting to be discovered by travelers. To guide those venturing into Keelung for a self-guided tour, we've crafted a unique "Keelunger's Lifestyle Travel Bible" handbook.

This handbook not only presents six newly planned routes but also integrates in-depth explorations of various themes, offering travelers a comprehensive understanding of the city. Taking inspiration from umbrellas, we've infused this motif into the handbook's design. With its minimalist presentation and lively color palette, the handbook brings a fresh visual perspective, challenging perceptions of rainy days. Through such design, we aim to overturn the negative impressions associated with rain and showcase Keelung's distinct charm in tourism.

From flipping conventional design paradigms to reinterpreting the city's unique elements, this handbook will lead travelers into a rainbow-like urban adventure, allowing each visitor to deeply experience the city's allure and diversity.

這張圖像展示了「基隆人生活風格寶典」的封面。封面為綠色背景,上方印有「Keelunger's Lifestyle Travel Bible」字樣,中央有一把黃色的雨傘圖案,封面底部印有「All the fun things happened at」的字樣和地理坐標。背景為橙色。
這張圖像展示了「基隆人生活風格寶典」的封面。封面為綠色背景,上方印有「Keelunger's Lifestyle Travel Bible」字樣,中央有一把黃色的雨傘圖案,封面底部印有「All the fun things happened at」的字樣和地理坐標。背景為橙色。
這張圖像展示了「基隆人生活風格寶典」的封面。封面為綠色背景,上方印有「Keelunger's Lifestyle Travel Bible」字樣,中央有一把黃色的雨傘圖案,封面底部印有「All the fun things happened at」的字樣和地理坐標。背景為橙色。
這張圖像展示了「基隆人生活風格寶典」的內頁設計。裏面列出了從日出到日落的基隆旅遊行程,並包含各景點的簡要介紹和照片。右側頁面展示了基隆的地圖和沿途景點的圖示,還有一列黃色的鐵路小火車插圖。
這張圖像展示了「基隆人生活風格寶典」的內頁設計。裏面列出了從日出到日落的基隆旅遊行程,並包含各景點的簡要介紹和照片。右側頁面展示了基隆的地圖和沿途景點的圖示,還有一列黃色的鐵路小火車插圖。
這張圖像展示了「基隆人生活風格寶典」的內頁設計。裏面列出了從日出到日落的基隆旅遊行程,並包含各景點的簡要介紹和照片。右側頁面展示了基隆的地圖和沿途景點的圖示,還有一列黃色的鐵路小火車插圖。
這張圖像展示了基隆人生活風格寶典的內頁設計,內容包括基隆的主要景點和活動,配有插圖和簡要說明,強調基隆的在地特色和旅遊資訊。

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